Katie Gerber joins Atomic PR // Los Angeles
With its effective method and detailed campaign measurement thats combines the mix of traditional, digital and social media, Atomic PR unique approach can be considered as a must for modern brands to succeed. The effectiveness of Atomic model have been proven where past clients often achieve at least 100% improvements over past programs. Atomic’s PR’s past client are Photobucket, Bebo, Mint.com, Polaroid, ArcSight, Citrix Online, Pioneer Electronics and more. You can view detailed campaign results at www.atomicpr.com/results.

Katie Gerber, a PR and social media professional with more than 10 years’ experience in the technology, gaming and entertainment industries, has joined the Los Angeles office of Atomic PR as an Account Director. Katie most recently worked for Disney Interactive Media Group, where she focused her efforts on developing the growing family friendly online gaming business and worked on major entertainment franchises including Cars, Club Penguin, Disney Fairies and Pirates of the Caribbean.
“Atomic’s unique analytics-enhanced approach, mix of classical and digital media capabilities, and collaborative culture is pushing the boundaries of the traditional definition of public relations,” said Gerber. “It’s not by chance that Atomic PR has attracted some of the biggest names in technology and was recently named the US Tech PR Agency of the Year by the Holmes Report. I’m excited to be a part of the growing Los Angeles team and look forward to working with the group to further implement Atomic’s strategic, creative and technical capabilities in southern California.”
Katie began her career at A&R Partners / Edelman, handling media and analyst relations on large consumer and enterprise technology clients, such as Adobe, Inc. and palmOne. She later moved on to represent a variety of clients including Sony Pictures Home Entertainment, THQ and Newegg.com, among others.
Atomic PR’s Los Angeles office has managed assignments for high profile brands such as Hotwire, Pioneer Electronics, Polaroid, Herway and others.
corner cabinet on Tue, 2nd Nov 2010 3:18 am
congratulations for katie hope u reach ur goals soon all the best
Atomic PR | Polaroid Campaign Earns Atomic PR Award Nomination | mamikaze on Thu, 19th May 2011 4:33 pm
[...] has a new look and feel thanks to a successful re-branding public relations campaign undertaken by AtomicPR and Polaroid. The re-branding was so successful that Atomic PR was recognized by PRWeek with a [...]
Guest Post: Atomic PR | PR Week Campaign of the Year Awards Finalist | LittleTechGirl.com | A Techy Mom's Nerd Paradise on Thu, 26th May 2011 4:07 pm
[...] AtomicPR was recently recognized as an awards finalist in two categories by PR Week. In the Product/Brand category for Campaign of the Year, AtomicPR was recognized for its work relaunching the Polaroid brand at CES 2010. In addition to that, AtomicPR was a finalist in the Non-Profit Campaign of the Year category for their campaign to save the land around the Hollywood sign for The Trust for Public Land. [...]
BGN Entrepreneur » Atomic PR | Metrics and Data-Driven PR Are Good for the Bott on Thu, 2nd Jun 2011 3:18 pm
[...] when it develops its PR campaigns. Thanks to its proprietary ComContext PR analytics tool, all of Atomic PR’s clients can, and do, benefit from such analysis. The technique is so successful that many [...]
Atomic PR: Helping brands engage and optimize interactions « The Physics of PR on Tue, 24th Apr 2012 10:48 am
[...] Atomic PR, companies are assured of having access to industry best practices in order to strategically manage [...]
Understanding the Creative Methods of AtomicPR on Thu, 26th Apr 2012 6:58 am
[...] AtomicPR was formed in 1999 with the goal to provide clients with a higher level of communications in order to thrive in this new era of social media. This company harnesses the opportunities available through new technologies providing their clients with new PR solutions. The professionals at Atomic PR use strategic thinking to utilize several public relation mediums like broadcast media, print, social media communications, video, and events to optimize your business’s exposure and build profitable relationships. [...]